Okay, so I saw this ad on TV the other day, it’s for DraftKings and it’s got Jim Mora in it. I had to figure out what this was all about. I mean, Jim Mora, the legendary NFL coach, doing a commercial? That got my attention.
First, I pulled out my phone and started searching for “DraftKings commercial Jim Mora”. I found a bunch of stuff, it was crazy. It’s like everyone’s talking about this commercial.
I started with the official stuff, like the DraftKings Sportsbook TV spot. That was easy enough to find. It was just a simple search, nothing too complicated. Then I dug a little deeper. I found this Vanderbilt TV News Archive thing. They had a whole entry about it, talking about how DraftKings is using Jim Mora to hype up the playoffs. They called it “DraftKings Enhances Playoffs with Legendary NFL Coach Jim Moore #1468024” and it was on the FNC Evening News on January 24th. That’s when I realized this was a big deal.
- Searched for the commercial: I typed “DraftKings commercial Jim Mora” into the search bar.
- Found the official spot: DraftKings had it right there on their page, easy to find.
- Dug deeper into news archives: Found that Vanderbilt TV News Archive entry, which was pretty cool.
After that, I went down the rabbit hole of social media. I checked out TikTok, and it was wild. There were like, 6.5 million posts or something about this commercial. I saw a ton of videos about it, especially ones mentioning Jim Mora and Kevin Hart. Apparently, there’s another commercial with Kevin Hart in it too, talking about the playoffs. I guess DraftKings is really going all out with their advertising.
I spent a good chunk of time watching different versions of the commercial, reading comments, and just seeing what everyone was saying. It’s amazing how one commercial can get so much buzz. People were sharing it with their friends, talking about it non-stop, and generally just loving it. Jim Mora is a big name, and seeing him in a commercial like this definitely got people talking.
My Takeaway
This whole experience showed me how powerful a good commercial can be. DraftKings did a great job using a well-known figure like Jim Mora to grab people’s attention. It wasn’t just about the ad itself, but also about the buzz it created online. It’s like they knew exactly how to get people talking and sharing. I mean, I’m here writing about it, aren’t I? That’s pretty good marketing if you ask me.
It’s also interesting how different platforms played a role. From the official DraftKings spot to the news archive entry to the explosion of content on TikTok, it was a multi-faceted thing. And it all started with me just seeing the commercial on TV and getting curious. Pretty cool, huh?
