Today I wanted to figure out who’s actually backing Olivia Cowan in her golf career. Started off just typing her name into Google, scrolling through articles and interviews from like the last two years. Kept seeing the same sponsor names pop up but had to cross-check because some sites had outdated info.

The Partners That Stood Out
First thing that jumped out was Mercedes-Benz. Remembered seeing their logo on her bag during tournaments. Dug deeper and found a 2021 press release where they announced extending their deal – apparently they’ve been with her since she turned pro. Called up a buddy who works in sports marketing to confirm.
Then came this German skincare brand called Bebe. At first I thought it was baby products! Went straight to their IG and yep – Olivia’s all over their feed with that signature move holding up their sunscreen. Found an interview where she says they hooked her up with custom formulas for playing in hot weather.
The Real Surprise
When checking PGA Tour stats, noticed this small Swiss bank logo I didn’t recognize. Took me like three hours of dead ends until I found their 2022 investor report buried online. Turns out they support junior golf programs Olivia volunteers with – not flashy but legit important.
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Final Partner List:
- Mercedes-Benz (main equipment sponsor)
- Bebe (skincare partner)
- That Swiss bank nobody knows (junior golf funding)
- Her dad’s construction company (family support)
Weird thing was golf forums debating if Callaway supports her. Made calls to two pro shops – both said she uses their clubs but it’s not a paid deal. Shows how fans assume things. Wrapped up around midnight cross-referencing everything. Honestly shocked how much family money keeps her career floating between sponsors.